Is Tejano Music Dead?

Is Tejano Music Dead? Alot of people have asked what happened to the progression of Tejano music in recent years. Today, many Millenials and Generation Z’s born in Texas couldn’t tell you the difference between Tejano and Norteno music. Many experts have stated that Tejano music has a distinct sound that consists of the electronic synthesizer, heard clearly in Selena and Emilio Navaira’s music.

But, the bottom line is that Norteno music has saturated music in Texas. For the last 20 years many Mexican immigrants have come into the United States to work and many of them go to nightclubs to listen to music and drink from a long day of hard work. Mexican immigrants culturally listen to Northern Mexican music, also known as Norteno. Musical artists such as Ramon Ayala and Los Tigres de Norte are just a few examples of Norteno. But, lately, there has been a real thirst for Tejano music that has disappeared from radio stations in Texas and has been replaced with Norteno.

One local nightclub in Corpus Christi, LA KATRINA, says they don’t play Tejano music. Anything, but Tejano music, why is that? Is there a bigger picture on why the music industry have taken off the Tejano music category from the Grammy’s? Is this a Mexican versus Mexican-American thing?

Some Mexican-Americans have stated that Norteno music needs to stick their noses out of their Tejano music, but more precisely than that – they need to stick their noses out of their Cojunto, in a recent article written by the Texas Observer, featuring Lupe Saenz in Edinburg, Texas.

Some say that Tejano music has died when Selena Quintanilla was killed in 1995, but there are many Tejano bands still in existence in the capital of Tejano music, which is San Antonio, Texas.

The question is: Will Tejano music progress during a time Bad Bunny, a reggaton rapper, is selling out the Alamodome? It has been more than 25 years since Selena performed the record-breaking, sold-out Houston Livestock Show and Rodeo at the Astrodome. Thoughts?